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Pink for a Girl

Pink for a Girl

It was a shock to the senses, when I looked for a ‘Baby Shower’ gift recently, and found that the world had suddenly become divided into pale pink and powder blue – gender stereotyping clearly begins at birth. Clothes, toys and accessories were all sorted by colour into male and female, thus moulding genders into traditional roles, and limiting choices. The dolls houses were pink and the tractors were blue because girls are little home-making princesses and boys are action heroes.

Imagine my shock when I went to buy a new trowel from my local garden Centre and found virtually the same situation. Seemingly overnight, a tide of pastels had appeared, where before there had been earthy, gender – neutral colours. There were whole stands of pale pink, blue and mauve essentials like trowels and secateurs, as well as things I have never, ever needed, such as gardening aprons, bags and kneelers. All feminised just for me, made chintzy, fluffy and soft, just how the Marketing Managers imagine I want them.

Surprisingly, I have managed to dig the garden passably well for many years, without reaching for a sugar pink spade. I have used secateurs successfully, even when they only came in red. My feeling is that these new pastel products trivialise me as a gardener, and somehow imply that I garden in a lesser way than a man. Now, gardening is what I am passionate about and I go out there and shake it by the throat.  I don’t go all frilly and floral. It’s hard, muddy work, best done in jeans with holes in, wellies and thorn-proof gloves. I go out there and I chop and I dig and I sweat. A pink axe ? I don’t think so. A mauve mattock ? Never. Because only men use those tools, right ? Those sugar pink tools imply that I do little but prettify the odd planter now and then, nothing more serious than that.

So, sisters, let’s boycott the pink and floral ! Let’s chant  “Real tools for real women” as we picket the sliding glass doors of the local garden centre. Here’s what we do instead … we go down to our local garage sale and rummage in the baskets and boxes. I promise you that hidden in there will be glorious garden tools, with wooden handles polished by blood, sweat and tears. The patina upon that wood is made from pure toil. Those old, well-used tools have a proud gender-free history, and we can only imagine what it may be. They may have been used for decades by the same gardener, lovingly tending the same plot, and you can link hands with that person, male or female, across the divide of the generations. These beautiful tools will cost a fraction of the price of the pink monstrosities in the garden centre  and though they may need oiling or sharpening, you will know that you hold an eloquent piece of equality in your hands.

Jane Scorer likes to garden like she eats cake … compulsively, greedily and frequently. When she’s not gardening, she’s writing about it , and you can find her blog at HoeHoeGrow.

Posted by

Jane Scorer

on December 9, 2013 at 10:04 am, in the category Guest Rants, Taking Your Gardening Dollar.

13 Comments

    • Tibs
    • 21st March 2016

    Spouse got me a cutsy set of hand tools. They were chintzy, couldn’t cut, trowel bent whenever you tried to dig. I don’t care what color things are just so they work. Oh and John Deere makes a pink peddle tractor for kids. And the carhart pink girl stuff is made as well as the guys.

    • Jane Scorer
    • 27th August 2016

    I agree completely that whatever colour you buy, it has to be fit for purpose, and we know from bitter experience that only well made garden tools stand up to the rigours of gardening.

    • admin
    • 5th November 2016

    I know a woman who painted the handles of all her tools (hammers, etc.) pink in order to keep the men she worked with from borrowing them. Apparently it worked well, which I do find funny.

    • Nicolas Jardinier
    • 26th November 2016

    When my wife and I were choosing a paint color for our yet-to-be-conceived chile a few years back we picked green for the simple reason that it was neither pink nor blue. We also made the conscious decision to avoid buying our now three year old girl anything pink on the basis that she would receive plenty of pink from everybody else. Sure enough, we were spot on and she has plenty of pink in the closet.

    • Michelle Derviss
    • 17th December 2016

    I am no lover of pink but I think this is a great idea especially for us who work in the male dominated business of landscape construction.

    • Susan in Western NC
    • 17th December 2016

    It’s not only gardening tools. I wanted to buy a rain jacket from REI but the only colors available for women were pastels: yellow, pale blue, pink. I bought a man’s model in dark green even though the fit wasn’t as good. Pale colors don’t work too well in my muddy world. I wish manufacturers would make women’s gear and clothes in something other than pastels–we are not all princesses (and I dislike pink in general)

    • Lisa
    • 17th December 2016

    I’m not a pink lover, other than in flowers, but I did buy myself a pink tape measure so that all the men in the family wouldn’t walk off with it. It worked really well.

    • Chris N
    • 17th December 2016

    I never have my garden tools bothered, but the maintenance guys (and they are all guys) have “borrowed” my general purpose tools more than once and not returned them. I decided to spray paint them a bright color to make them easier to find when I go hunting them. Having heard that most men won’t be seen dead with a pink tool, I used fluorescent pink paint. Seems to work.

    • Ivette Soler
    • 17th December 2016

    I tend to wear black when I garden, and I prefer my tools with some sort of custom bedazzling. It goes with my manicure. If someone likes to fly a pink flag, WHY NOT? And I wouldn’t assume that a gender bias of marketers is always working the way they think, there are other reasons one might want to use a pink trowel – Breast Cancer awareness being one (since pink has ling been associated with the movement to eradicate breast cancer), and giving the whole gender thing the finger being another. How fabulous for a flamboyantly gay man to have a whole line of pink garden tools to use when working in the garden! I say if you love a color – do it. REPRESENT! Gardening isn’t always about rusty, earthy, gritty work. It can be many things to many people!

    • filippine
    • 17th December 2016

    My sons went fishing with their new fancy fishing rod and gear.
    Our little cousin was visiting us, and for the sake of joining her big cousins, we bought her the cheapest rod available, which was a purple/pink barbie plastic child ‘rod’
    Who caught the first and only fish? You guessed right!

    • Helen at Toronto Gardens
    • 18th December 2016

    In addition to the practical, hands-off-my-stuff reasons mentioned above, the pink thing might have originated as a “take back pink” idea, like queer culture reclaimed the word “queer” for themselves. That pink construction gear which appeared a few years ago was an in-your-face way of having women stand out proudly in a male-dominated profession.

    • Blue Shed Thinking
    • 18th December 2016

    Oh the Tyranny of Pink. Just another aspect of society’s anti-woman backlash. It’s a way of colour coding the user as insignificant. But then you can’t really expect marketing people to think deeper than sexist shorthand.

    • Heather
    • 18th December 2016

    I despise pink in most cases, though I thought that I could get around losing my tools by doing the froofy coloring. WRONG! My late husband was red-green colorblind! From the day I learned that the man I wanted to marry was colorblind I gave up on the color coding. Luckily he took good care of all our tools, and I will cherish the memories of him using my hot pink hammer with no clue why his best friend was giggling maniacally at him.

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